Betaball: How Silicon Valley and Science Built One of the Greatest Basketball Teams in History (Hardcover)

Betaball: How Silicon Valley and Science Built One of the Greatest Basketball Teams in History By Erik Malinowski Cover Image

Betaball: How Silicon Valley and Science Built One of the Greatest Basketball Teams in History (Hardcover)


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Moneyball meets The City Game in this compelling look at how the NBA champion Golden State Warriors embraced savvy business practices, next-gen science, and the corporate culture of Silicon Valley to not only produce one of the greatest basketball teams in history but also revolutionize the NBA.

Discover the definitive, inside account of how the Warriors, under the leadership of venture capitalist Joe Lacob and Hollywood producer Peter Guber, quickly became one of the most remarkable success stories ever, both in sports and business. In just five years, they turned a declining franchise with no immediate hope into one of the greatest teams in basketball, a period that included the rise of All-Star point guard Stephen Curry and two NBA championships in the past three years. By operating in "beta"—always innovating, unafraid to embrace change, encouraging risk—the Warriors have become a model organization for American professional sports, instituting the best workplace principles found inside the world's most successful corporations and instilling a top-down organizational ethos that allows their employees to thrive, from the front office to the free-throw line.

With in-depth access and meticulous reporting on and off the court, acclaimed journalist Erik Malinowski recounts a gripping tale of worlds colliding, a team's reinvention, ordinary people being pushed to extraordinary heights, and the Golden State Warriors' unending quest to remain the best.
Erik Malinowski is a nationally recognized freelance journalist based in the Bay Area who has been published in Wired, Rolling Stone, Slate, Atlas Obscura, Sports on Earth, Uproxx, Esquire, Vocativ, Sporting News, The New Republic, and Baseball Prospectus. He is a frequent guest on NPR’s “Only a Game” and his work has appeared in Best American Sports Writing three years running.

Product Details ISBN: 9781501158193
ISBN-10: 1501158198
Publisher: Atria Books
Publication Date: October 3rd, 2017
Pages: 400
Language: English
“A book for fans of all sports and science, business and analytics, Silicon Valley and Wall Street, front offices and locker rooms, money and winning. And it’s a helluva lot of fun. Buckle up for the sports book of the year.” (Don Van Natta Jr., ESPN investigative reporter, New York Times bestselling author and Pulitzer Prize winner)


“Betaball chronicles the best NBA story of the last 20 years thoroughly, but with humor, grace and detail. The Warriors deserved a great book written about them. Now they have one." (Will Leitch, author of Are We Winning? and God Save The Fan, senior writer Sports On Earth and founder of Deadspin)

“Betaball delivers rich detail on every transaction, every jumper, every seminal moment that made the Warriors into champions.” (Jonah Keri, New York Times bestselling author of The Extra 2%)

“In Betaball, Erik Malinowski displays a keen eye for the important moments where sport and technology have merged in Silicon Valley to create basketball nirvana. . . . A must-read narrative for any serious basketball fan.” (Jonathan Abrams, columnist at Bleacher Report and New York Times bestselling author of Boys Among Men)


"Impressively researched and skillfully crafted, Betaball will open your eyes to all that it takes to build a winning culture." (George Dohrman, Pulitzer Prize-Winning author of Play Their Hearts Out)

"As lively, thorough, and engaging as the team it chronicles." (Nathaniel Friedman, co-author of the The Undisputed Guide to Pro Basketball History and The Macrophenomenal Pro Basketball Almanac)