Secrets to Successful Events: How to Organize, Promote and Manage Exceptional Events and Festivals (Paperback)

Secrets to Successful Events: How to Organize, Promote and Manage Exceptional Events and Festivals By Lynn Fuhler Cover Image
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Description


Whether you're a first-time event organizer or a seasoned pro, you'll learn how to plan, implement, promote and manage festivals and community events of all sizes. This essential handbook walks you through each step of running a successful event in a logical progression.

  • Discover how to find your organizing committee and on-site volunteers.
  • Explore event themes for music, food, wine, beer, books, film and air shows.
  • Find out what sponsors need and want, and how budgets, money handling and online ticket sales work.
  • Master the key components of marketing a festival, and social media and publicity strategies to use before, during and after your event.
  • Learn the steps to book talent - headliners, artists, speakers, musicians, pilots, performers, winemakers, authors, chefs, entertainers and brewmasters.
  • Review revenue generating options and what's needed to sell food, drinks and merchandise.

You'll find a wealth of insights, tips, tools and resources based on the author's years of hands-on experience.



Product Details
ISBN: 9780997980707
ISBN-10: 0997980702
Publisher: Flying Compass Press
Publication Date: January 13th, 2017
Pages: 308
Language: English