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The flood of information, unprecedented transparency, increasing interconnectedness--and our global interdependence--are dramatically reshaping today's world, the world of business, and our lives. It is no longer what you do that matters most and sets you apart from others, but how you do what you do. For almost two decades, Dov Seidman has helped some of the world's most respected companies build winning cultures and inspire principled performance. With in-depth insights and practical advice, How will help you bring excellence and significance to your business endeavors--and your life--and refocus your efforts in powerful new ways. This updated and expanded edition includes a new foreword from President Bill Clinton.